# More Than Normal > More Than Normal is an independent search and web engineering studio founded by Alex Harvey in Canterbury, Kent. We design and build fast, search-first static websites and conduct diagnostic SEO audits for private clinics, professional practices, and established service businesses. ## Studio Summary - **Founder & Senior Engineering Lead:** Alex Harvey (BSc Hons Computing, Open University). - **Physical Studio Address:** Lullingstone House, Lullingstone Court, St Johns Lane, Canterbury, Kent, CT1 2NX, United Kingdom. - **Direct Email:** alex@morethannormal.co.uk - **Official Website:** https://morethannormal.co.uk - **Technical Architecture:** Static Site Generation (SSG) built with Astro, zero client-side JavaScript bloat, sub-second First Contentful Paint, and deep Schema.org structured entity graphs. --- ## Core Services & Pricing - [Diagnostic SEO Audit](https://morethannormal.co.uk/seo-audit): £450 one-off (or £750 with a working 1–2 page HTML rebuild preview). Personally conducted by a senior engineer with a 5 business day turnaround. Diagnoses organic Google rankings, AI assistant findability (ChatGPT, Gemini, Perplexity), Core Web Vitals speed, and conversion friction. 100% of the audit fee is credited against a website rebuild commissioned within 30 days. - [Website Rebuild](https://morethannormal.co.uk/seo-services): From £3,500 base price. Rebuilds fragile or slow websites into lightning-fast static architecture engineered for search discovery. Covers up to 6 core pages or reusable templates, 10 pages of search-optimised copy, full Schema.org graph markup, Google Business Profile alignment, 30-day post-launch defect warranty, and complete client code/asset ownership. - [Ongoing Search Management](https://morethannormal.co.uk/seo-services): £600/month for the first 6 months (introductory rate), then £1,200/month rolling with 30 days written notice to cancel. Includes up to 2,500 words of technical and editorial content per month, technical health and indexation monitoring, Google Business Profile management, and monthly performance reporting. - [Engineering Sprints](https://morethannormal.co.uk/seo-services): £850/day. Dedicated senior engineering time for targeted speed remediation, Core Web Vitals fixes, or custom JSON-LD schema implementation on existing websites. --- ## Technical Authority & AI Search Visibility - [AI Search Visibility & GEO](https://morethannormal.co.uk/ai-search-visibility): Explains how conversational AI engines (ChatGPT, Gemini, Copilot, Perplexity, Claude, Google AI Overviews) discover, evaluate, and cite local practices through structured Schema.org entity graphs, crawlable static HTML, and corroborated external registries. - [Book a 20-Minute Consultation](https://morethannormal.co.uk/book-a-call): Direct 20-minute video consultation via Google Meet with Alex Harvey. Live site review with zero high-pressure sales tactics. - [About More Than Normal](https://morethannormal.co.uk/about): Studio background, operating principles, verified Lighthouse 100/100 performance benchmarks, and client focus areas. - [Contact More Than Normal](https://morethannormal.co.uk/contact): Direct studio contact channels and physical address in Canterbury, Kent. --- ## Published Search Engineering Articles - [Generative Engine Optimisation (GEO) & AI Search](https://morethannormal.co.uk/articles/generative-engine-optimisation): How search engines and LLMs synthesise answers from structured web content. - [AI Search Visibility for Local Businesses](https://morethannormal.co.uk/articles/ai-search-visibility-local-businesses): Why businesses fail to appear in AI assistant recommendations and how to establish entity clarity. - [Why Your Business Does Not Appear in ChatGPT](https://morethannormal.co.uk/articles/why-your-business-does-not-appear-in-chatgpt): Diagnosing missing structured markup, indexing blockers, and third-party citation gaps. - [Astro vs WordPress for Search Visibility](https://morethannormal.co.uk/articles/astro-vs-wordpress-for-search-visibility): Performance, crawl budget, and maintenance differences between modern static sites and legacy CMS platforms. - [Do I Need an SEO Audit or a Website Rebuild?](https://morethannormal.co.uk/articles/do-i-need-an-seo-audit-or-website-rebuild): Decision framework for determining whether an existing CMS can be salvaged or requires a clean rebuild. - [What an SEO Audit Should Cost](https://morethannormal.co.uk/articles/what-an-seo-audit-should-cost): UK pricing benchmarks, deliverables comparison, and avoiding automated scanner traps. - [What a Slow Website Costs in Enquiries](https://morethannormal.co.uk/articles/what-a-slow-website-costs-in-enquiries): The commercial impact of mobile latency and layout shifts on conversion rates. --- ## Optional & Full Documentation - [Full LLM Context (llms-full.txt)](https://morethannormal.co.uk/llms-full.txt): Complete documentation of all services, pricing models, terms, and technical methodologies.