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Local search

SEO in Canterbury and Kent

SEO audits, new websites and monthly search work for businesses in Canterbury and across Kent, from a studio in the city.

Lullingstone House, Lullingstone Court, St Johns Lane, Canterbury, Kent, CT1 2NX. We meet locally in person.Book a scoping call

What a search in Canterbury actually shows

Search for a service with a town in it, such as "physiotherapy Canterbury", and Google usually shows two things. First a map with three businesses on it. Then the ordinary list of websites underneath. They are ranked separately, so a business can be first on the map and on page two of the list, or the other way round.

The map draws mostly on your Google Business Profile: its categories, reviews, photos and how close you are to the person searching. The list draws mostly on your website: whether a page answers the search, how well it is built, and how clearly it says where you are. Doing well locally means working on both, and making sure they agree with each other.

More people now ask ChatGPT or Gemini for a recommendation as well. Those answers change from day to day, so we check them by asking the same questions on a set date and writing down who was named.

What we look at first

For a Canterbury business, these are the checks that usually say the most. They come from the same eleven checks we publish in full, so you can run them yourself.

  • The map and the list, from here. Where you appear for your main searches, logged out, from Canterbury, on a set date.
  • Which page Google chose. Often it is not the page you would pick. A blog post or a team page standing in for a service page is common.
  • Your Business Profile. Whether it is verified, and whether the name, address, phone and website match the site exactly.
  • Speed on a phone. Measured more than once, because one reading can be misleading.
  • What machines can read. Whether the site states in structured data what you are, where you are and how to reach you.
  • Whether an enquiry gets through. We make one on your site, on a phone, as a stranger would.

All eleven checks, and how to do them yourself

Towns around Canterbury

If you serve Whitstable, Herne Bay, Faversham or Ashford as well, people there search with their own town in the query. A page for a town is worth having when you can say something true and specific about working there. A copy of your Canterbury page with the name changed is not.

The three starting points

1. SEO audit · £450

We check eleven areas of your search performance. Every finding is ranked by what it is worth, so you know what to fix first. The fee comes off a new website commissioned within 30 days.

What the audit checks

2. A new website · from £3,500

A fast website with the research and the copy included, built for phones first. Usually six to eight weeks.

Prices and terms

3. Ongoing search · from £400 a month

Monthly work on any site, with a three month minimum. New content each month, Business Profile upkeep, technical checks and a plain report of what changed.

Why the work is monthly

A Canterbury case study

We built the website for The Pickle Jar Therapy, a private practice in Canterbury that our founder, Alex Harvey, co-directs, and we still run its search. We rebuilt it in August 2026 around the words people in Canterbury actually search with. In its first 30 days, clicks from Google rose from 14 to 33. The case study has the dates, the sources and what has not moved yet.

Read the case study

Questions people ask

Do you only work with businesses in Canterbury?

No. We work across Kent, and anywhere else by video call. Being in Canterbury means we can meet you in person and search from the same town your customers do.

How long does local SEO take to work?

Usually three to six months. The first months go on the technical work and the writing, and the results follow them. Nobody can promise you a position, and we do not.

Do I need a page for every town I cover?

Only for the towns you genuinely serve and can say something specific about. A page that swaps one town name for another reads as thin to Google and to the person reading it.

Can you work on the website I already have?

Yes, on any site. If we did not build it, we start with the £450 SEO audit, then the monthly work starts from £550 a month. We work through your editor and never touch plugins, themes, code or hosting.

Do you manage our Google Business Profile?

Yes, as part of the monthly work. We keep your categories, services, posts and review replies in step with the website, so the two tell Google the same thing.

Worried about a competitor above you on the map? Why that happens

Have a local project, or want a second opinion on where your site stands?

Enquire about your site